Investing in AI can help a business grow, while generating enterprise value. In this article, five experts provide their advice on how businesses can use AI to improve their business and products. "Businesses that deploy AI can expect sales growth through more precisely targeted and relevant customer engagements, more rapid scalability across business operations and greater productivity," says John Michaelis, an expert in the practical aspects of using AI and an experienced business consultant. He is also an active angel investor and board advisor for early-stage AI companies. He provides three essential tips for using AI to grow your business and generate enterprise value.